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By Alex I Askaroff 

 

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Necchi Sewing Machines

Most of us know the name Singer but few are aware of his amazing life story, his rags to riches journey from a little runaway to one of the richest men of his age. The story of Isaac Merritt Singer will blow your mind, his wives and lovers his castles and palaces all built on the back of one of the greatest inventions of the 19th century. For the first time the most complete story of a forgotten giant is brought to you by Alex Askaroff

 

 Alex I Askaroff

 

 

 

Alex has spent a lifetime in the sewing industry and is considered one of the foremost experts of pioneering machines and their inventors. He has written extensively for trade magazines, radio, television, books and publications worldwide.

 

Over the last few decades Alex has been painstakingly building this website to encourage enthusiasts around around the Globe.

 

 Books by Alex Askaroff

Necchi Sewing Machines

 

 


The Necchi 15 circa 1925

One of the first pre war Necchi models circa 1925. Based on the Singer model 15 the Necchi sold well all over Italy before slowly being exported world-wide.

The company started in Pavia, Italy at the end of The First World War in 1919 when Vittorio Necchi returned home from the war. Not sure what to do with the old family foundry he was inspired by his wife asking him for a sewing machine. The idea stuck and the foundry was altered to cast the first iron machines. Initially Vittorio copied the best selling machines of the time like the Singer model 15 but it was not long before his Italian flair took hold and unique Necchi machines started to roll out of the ever expanding factory in Pavia. 

Necchi made many models always to the highest standards and pioneered many improvements to modern machines. Being an Italian machine naturally they had to make their sewing machines pretty to look at as well as useful. Necchi machines of the 1950 to the 1970's were the curviest of any sewing machine.  


The sumptuous Sophia Loren dripping over her new Necchi

The gold medal winning  Necchi Supernova was so far ahead of its time that it took the sewing world by storm on its release in the late 1950's. Even by today's standard it is impressive.

Necchi used the most beautiful women of the day to advertise their machines as we see here with a young Sophia Loren.


Sophia Loren 1959. With kind permission from Necchi Italy.

Later, the Necchi Mirella was so inspiring that it became one of the only sewing machine ever to be on permanent display at the Metropolitan Museum of Modern Art in New York. It represents the highest aesthetic level a sewing machine has ever achieved. 

Necchi now supply the most up to date computer machines a far cry from the simple machines of the 1920's.

Why bend over backwards when you have a Necchi?

Why bend over backwards? Necchi, the sewing machine that resolves many problems of the house and keeps order in your wardrobe. Necchi Julia Sewing machine, the artfully automatic machine that millions of women around the world want (rough translation).


This is a fabulous picture that Bill sent in of his family outside a Necchi Store. He does not know where or when the picture of Genoveffa and Vincenzo Mileto was taken so if anyone thinks they know do mail me: alexsussex@aol.com

OUT NOW!

Most of us know the name Singer but few are aware of his amazing life story, his rags to riches journey from a little runaway to one of the richest men of his age. The story of Isaac Merritt Singer will blow your mind, his wives and lovers his castles and palaces all built on the back of one of the greatest inventions of the 19th century. For the first time the most complete story of a forgotten giant is brought to you by Alex Askaroff.

News Flash! Alex's books are now all available to download or buy as paperback on Amazon worldwide.

       "This may just be the best book I've ever read."
 J Vincent Horam

                             

"My five grandchildren are reading this book aloud to each other from my Kindle every Sunday.
The characterization is great; both heart-warming and funny, and the story never lags.
 I enjoyed not only the story, but watching my grandchildren's delight in hearing it.
 The illustrations are the best I've seen in a very long time.
Anne Lancaster USA


 If this isn't the perfect book it's close to it!
I'm on my third run though already.
 Love it, love it, love it.
F. Watson USA

The way it's written you can just imagine walking beside him seeing the things he does.
Definitely look forward to reading more of his adventures.
Amazon FIVE STAR review

News Flash! Alex's books are now all available to download or buy as paperback on Amazon worldwide.

 

 

Fancy a funny read: Ena Wilf  & The One-Armed Machinist


 


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